12 Steps to Become An Entrepreneur in 2026 and Live The Life You Want!

From The Braless Entrepreneur — Ditch the bra. Build your empire.

You’re a woman who is:

Sick of underwires, contouring makeup, and shrinking yourself to make others comfortable

Ready to be seen—not only as someone’s wife, mother, or daughter—but as a badass entrepreneur

Over working twice as hard for half the recognition—you are ready to be paid what you’re worth (or more, thank you very much)
Ready to finally build something just for you and slay while doing it

I'm Eve Mayer

I am Eve Mayer, a New York Times bestselling author and serial entrepreneur.

I have realized that professional brilliance does not require a structural support harness. I am a certified entrepreneur coach, life coach and a woman empowerment coach. I have failed, thrived and reinvented myself enough times to know that freedom is the best business model.

I mentor women in transition and ambitious entrepreneurs who want to stack cash while living comfortably. If you have a specific goal, I have the systems and the network to help you crush it. If you just want to talk about your feelings without taking action, there are plenty of other coaches and I am not your girl.

We will pinpoint your most urgent desire and build a roadmap to get you there. I am here to help you achieve wealth, personal fulfilment and total independence. Let’s make your dreams come true while leaving the bra in the drawer.